Back in the early 1980s,
Canadian Actor WILLIAM SHATNER,
Starred in commercials for a certain little home computer from COMMODORE BUSINESS MACHINES in WEST CHESTER, PENNSYLVANIA:
Ah yes, that COMMODORE VIC 20.
Pictured above is the early PET KEYBOARD revision from 1981.
Meant to be a successor to the earlier PET Computer released by Commodore back in 1977
The VIC20 however was susposed to be more advanced than what COMMODORE was initially planning.
I've read that the Successor to the PET was susposed to be the TOI
Notice the pun there?
Unfortunately, the TOI never materialized due to manufacturing and Cost Issues.
Remember, RAM prices in the 1980s were very expensive, so don't rant about wanting to PUNCH SAM ALTMAN in the face at a shareholders meeting.... YET....
Because RAM PRICING was even worse back in the 80s due to how new the PERSONAL COMPUTER market was back then.
So what prevented the TOI from being COST-EFFECTIVE?
Well it was the result of issues relating to RAM..... in a connected sense.
The late CHUCK PEDDLE wanted the TOI to be an 80-Column machine as to allow the end user to have the visual clarity of those machines that use 80-columns since that's what most word processors and spreadsheet software are formatted for.
And this was all just to compete with then recently released APPLE II Plus in the wake of the success of both LOTUS-123 and VISICALC.However, the 80-Columns display required the MOS 6564 Chip but that particular chip required STATIC RAM which at the time was HYPER-EXPENSIVE and using the cheaper DYNAMIC RAM was a no-go due to the constant refresh issues.
(This was before the VIC-II chip was even manufactured.)
Frustrated with the TOI project going nowhere due to the STUPID HIGH PRICE OF SRAM, JACK TRAMIEL noticed a little project that fellow employee BOB YANNES was making which was a Custom-Built computer he dubbed MicroPET. When TRAMIEL saw the MicroPET, he immediately decided to greenlight that hobby project and ordered it to be MASS-PRODUCED just in time for CES 1980.
What COMMODORE SHATNER COMMERCIAL you ask?
Well, here's said commercial below:
And not one but two of them.
The above one was just SHATNER shilling for COMMODORE, praising everything relating to how simple of a computer it was but also that it can play great games.
Speaking about VIDEO GAMES,
Here's a much more interesting Commercial below:
Notice I did not say PC MASTER RACE?
I just don't want to make BEN CROSHAW angry at me or at you wonderful readers of mine.
I just wanted to make this post because 2026 is the 45th Anniversary of the COMMODORE VIC20 in the UNITED STATES OF AMERICA......
It's also the 45th Anniversary of the modern x86 PC Architecture as well but that will have to wait until August.
Update as of July 24 2026:
SONY is still refusing to back down from their DIGITAL PUSH, even holding their employees hostage over spreading the news about their actions on various SOCIAL MEDIA handles.
But at least MICROSOFT is managing to RIGHT A WRONG:
They've announced backwards compatibility of their older XBOX titles for WINDOWS PCs.
So far, only 4 NICHE titles were announced but that number will grow.